Simran Dey

Simran Dey currently serves as the Strategic Head for Direct-to-Consumer (D2C) and ECommerce at SMOOR Chocolates, effective January 2025, where responsibilities include driving the strategic vision and optimizing digital touchpoints for enhanced customer experiences. Prior experience includes working as a Key Account Manager in E-Commerce at Titan Company Limited, managing the Ecom business for Fastrack Bags & IRTH across multiple platforms, and as a Management Trainee focusing on negotiation and communication. An internship in branding, copywriting, and strategy at Datsme involved developing marketing strategies to expand the user base. Educational background includes a Post Graduate Program in Business Administration and Management from the Indian Institute of Management, Shillong, and a Bachelor's degree in Economics from Loreto College Kolkata, achieving an A grade.