Assaf Lessner

Assaf Lessner is an experienced marketing professional currently serving as the Chief Marketing Officer at smoove.io since January 2020. Prior to this role, Assaf held the position of CMO and business development lead at The Grinder (Hamathena) from June 2018 to January 2020, where responsibilities included generating new business opportunities and crafting personalized marketing strategies. Assaf's earlier experience includes serving as Marketing Manager at Binyamin Tourism, where digital marketing initiatives were developed to enhance tourism in the region, and as Marketing and Human-Resources Manager at Ein Prat The Midrasha, focusing on alumni engagement through digital strategies. Assaf's career began at Partner Israel as a Sales Manager, overseeing customer service operations and staff management. Assaf holds a Bachelor’s Degree in Business Management from Lander Institute, earned between 2010 and 2013.