• SMT

Steven de Haseth

International Business Development Director ► Sports Technology | Consultative Sales

Steven de Haseth is an accomplished professional with extensive experience in business development, corporate partnerships, and marketing within the sports industry. Currently serving as the International Business Development Director at SMT (SportsMEDIA Technology Corp) since April 2019, Steven is focused on revenue growth through consultative sales and the development of innovative storytelling tools for major sporting events and leagues. Previously, as Senior Vice President at North Carolina Football Club, Steven led corporate partnerships and marketing initiatives for both men's and women's professional soccer teams. Steven’s past roles include driving brand repositioning and revenue growth at Nine Yards Consultancy, and executing business strategies as Executive Vice President at ADO Den Haag. With a strong foundation in brand management and strategic consulting, Steven has consistently enhanced business performance across various organizations in the sports sector. Steven holds a Master of Science in Business Economics from Erasmus University Rotterdam.

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