SMU SA
Valentina Rojas Thieme is a seasoned marketing professional with extensive experience in strategic communication and brand management. Currently serving as Subgerente de marketing at SMU S.A., Valentina oversees the marketing strategies for various retail formats, including Alvi and Ok Market, and has successfully implemented initiatives to enhance customer engagement and retention. Previous roles include Brand Manager for Unimarc, where Valentina launched the Club Ahorro app, and Brand Manager for Marco Polo at ICB S.A. Earlier experience includes product management at Empresas Carozzi S.A. and administrative internships, showcasing a solid foundation in marketing, economics, and public policies, bolstered by advanced education from respected institutions such as Pontificia Universidad Católica de Chile and Universidad Adolfo Ibáñez.
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SMU SA
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SMU SA is a Chile-based company primarily engaged in the food retail. The Company's activities are divided into two business segments: Supermarkets and Construction supplies. The Supermarkets division focuses on the sale and distribution of grocery and other non-food products through various supermarket chains in Chile and Peru, such as Unimarc, Mayorista 10, Alvi, Mayorsa and Maxi Ahorro. It also operates convenience stores under the OK Market brand name, as well as offers Internet and telephone shopping under the Telemercados brand name. The Construction supplies division is responsible for the retail of building materials in Chile through the Construmart and Ferrexperto stores. The Company owns a number of subsidiaries, including Inversiones SMU SpA, Omicron SpA and Corp Fidelidad SA, among others.