Karl Carter's work experience starts in 1998 at Burrell Communications, where they worked as a Senior Account Executive/Innovator, focusing on innovation, strategy, and new business development. At Burrell, they worked on Coca Cola and Sprite and was part of the original pitch team for the Truth campaign.
In 2005, they joined Current TV as the VP of Marketing & Vanguard Ideas, contributing to the launch of the user-generated content network. Karl played a key role in developing the marketing strategy, focusing on digital content, branded entertainment, big experiential events, social media, creativity, and culture.
In 2000, Karl co-founded GTM and served as the CEO. Karl led the company's development of innovative marketing campaigns and media platforms, working with clients such as truth®, P&G, Verizon, Nissan, Smirnoff, and Guinness. Karl received the first-ever Ad Color Innovator award for their work.
In 2015, Karl started working as the CEO of Snake Nation, a tech-enabled entertainment and media platform. Based in Atlanta and Cape Town, Snake Nation is a social studio and multi-platform network for creative rebels.
Additionally, in the same year, Karl worked at Goldman Sachs as part of the Graduate 10,000 Small Businesses program. The program aims to help entrepreneurs create jobs and economic opportunities by providing education, capital, and business support services.
Karl Carter attended Hampton University from 1990 to 1991, but the specific degree and field of study are unknown. Karl then pursued a Bachelor of Arts degree in Electronic Media Marketing at The George Washington University School of Business, studying from 1992 to 1998. In addition to their formal education, Karl obtained the Goldman Sachs 10K SB Program certification from Goldman Sachs in July 2015. There is also mention of a certification in the Google Small Business Supplier Diversity Program, but the institution and specific details are unspecified.
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