SNP Group
Soledad Alcaraz is an accomplished marketing professional with extensive experience in strategic marketing and communication. Currently serving as Marketing Manager for SNP Group in the Latin American region since August 2017, Soledad oversees marketing strategy, demand generation, and event coordination. Prior to this role, Soledad worked at D'Lacabeza, where responsibilities included developing communication concepts and digital campaign strategies. With a solid background as an account director at LATCOM, managing campaigns for McDonald's regionally, and earlier roles at Havas Media and Alcai SRL focused on media planning and advertising, Soledad has honed their skills in project management, client relations, and brand communication. Soledad holds a degree in Advertising from Universidad de Palermo and a technical degree in Advertising from Pontificia Universidad Católica Argentina.
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SNP Group
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SNP is a world-leading provider of software for managing complex digital transformation processes. SNP’s in-house software accelerates the secure transformation of IT landscapes and data structures, enabling companies to adapt to the ever-increasing pace of change in the markets in an agile manner. Instead of traditional IT consulting in the ERP environment, SNP offers an automated approach: The Data Transformation Platform CrystalBridge® and the SNP BLUEFIELD™ approach allow customers to restructure and modernize their IT landscapes much more quickly and reliably as well as migrate to new systems or cloud environments more securely. This gives customers clear qualitative advantages while at the same time reducing their time and costs.