Kathy DiFrancesco

Kathy DiFrancesco is an accomplished sales professional with extensive experience in building strong partnerships and driving business growth. Currently serving as Vice President of Sales at SnugZ USA since January 2015, Kathy has previously held roles such as Outside Sales Manager and Strategic Accounts Manager within the same organization. With a solid background in lifestyle branding as Brand Director at NAAWK and business development as part of SnugZ USA and Oralabs, Inc., Kathy has specialized in personal care and fragrance marketing. Kathy began a career in fragrance development at International Flavors & Fragrances, focusing on scent branding for personal care products. Kathy holds a Bachelor of Arts degree in Political Science and Literature from New York University.