Lanie Woods

Lanie Woods, CSW, currently serves as the Brand Marketing Coordinator at Soapy Joe's, Inc. since February 2024, focusing on promotional strategies to enhance brand engagement and drive sales. Additionally, Lanie is a Spin Instructor at Edge Cycle, teaching dynamic classes tailored for varying fitness levels. Previous experience includes managing partnerships and events at The Crack Shack, coordinating community outreach and guerrilla marketing efforts, and serving as the Culture & Community Coordinator and Spin Instructor at Rush Cycle Mission Valley. Lanie also held roles in digital marketing for Zaca Mesa Winery and Edna Valley Vineyard, where responsibilities included email campaigns and customer relationship management. Early career experiences encompass various customer-facing and creative positions, including a contributing writer role at Their Campus Media. Lanie holds a Bachelor of Arts in Communication from California Polytechnic State University-San Luis Obispo.