Darcy Keely

Senior Marketing Strategist at Social Garden

Darcy Keely's work experience begins in 2013 as a Lead Cook at Pancake Parlour, where they were responsible for various kitchen duties and training new staff. In 2016, they worked as a Kitchen Supervisor at 8bit Burger, overseeing food preparation and training new staff members. They also interned as a Marketing Consultant at the Courtyard Marriot Ginza Tokyo Hotel, collaborating with the marketing manager to develop new strategies targeting a younger European market.

In 2017, Darcy worked as a Brand Marketing Consultant at 3 River Australia, focusing on the development of an Agricultural trust mark. They conducted market research and collaborated with farmers and suppliers to establish branding for the trust mark and the organization.

In the same year, Darcy also worked as a Retail Sales Assistant at UNIQLO Australia, assisting with customer sales and visual merchandising. They later undertook a short-term placement as a Market Research Consultant at Lancaster University, working with university representatives and the YMCA to develop a global student mobility program.

From 2018 to 2021, Darcy held multiple roles at Coles, including Marketing Graduate and Digital Content Planner & Publisher. They were responsible for managing content creation, collaborating in the development of digital channels, and leading cross-functional projects.

In 2021, Darcy joined Hairy Originals as the Founder, overseeing the full rollout of original clothing and managing the design process. They also hosted a monthly podcast and worked towards sustainability by introducing an "Upcycled" range.

Currently, Darcy is working at Social Garden as a Senior Marketing Strategist, leveraging their expertise in digital marketing and strategy development to drive success for clients.

Overall, Darcy Keely has a diverse range of experiences in cooking, marketing, branding, and strategy development across various industries.

Darcy Keely completed a Bachelor of Commerce (B.Com.) in Finance and Financial Management Services at Deakin University from 2015 to 2017. Prior to that, from 2010 to 2011, Darcy attended Bendigo Senior Secondary College where they obtained a Victoria Certificate of Education. No specific field of study was mentioned for this degree.

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Timeline

  • Senior Marketing Strategist

    June, 2022 - present

  • Digital Marketing Specialist

    July, 2021