Archit Arora is an experienced marketing professional with a strong background in brand solutions and social media management. Currently serving as Associate Group Head - Brand Solutions at SocialPanga since January 2023, Archit previously held the position of Senior Brand Solutions Manager at The Social Tadka from August 2020 to June 2023, where Archit was also the Founder. Additional experience includes a role as Senior Executive, Social Media at Opoyi and Account Manager at Ideatic Consultancy. Archit also founded Hootenanny and served as Events & Corporate Relations Manager at MYOLO, where responsibilities included social media marketing and event curation. Archit’s educational qualifications include an MBA in Marketing from SVKM's Narsee Monjee Institute of Management Studies and a BA in English Literature from Dyal Singh College. An early career included an editorial internship at So Delhi.