William Vermelis

William Vermelis has significant experience in marketing and consumer insights, currently serving as CMI & Media Manager and Marketing Manager for Benelux at SodaStream International, Ltd. since 2020. Prior to this, William held various roles at Imperial Tobacco from 2008 to 2020, including Customer Engagement Manager and Consumer & Trade Insights Manager. William's career began at Blauw Research as a Senior Project Manager from 2005 to 2008, and previously as a Project Manager at Heliview Marketing Services from 2000 to 2005. William holds a degree from Fontys University of Applied Sciences and further qualifications in NIMA B, Authentic Leadership and Change Management, and creative thinking facilitation.