Troy W.

Troy W. is an accomplished professional with extensive experience in marketing and sales, currently serving as the Manager of Microsoft Sales at Softchoice since May 2016, where key responsibilities include strategy execution and relationship building for the North America SMB, US Public Sector, and Canada Commercial markets. Prior roles at Softchoice include Microsoft Sales Specialist and Account Manager, focusing on customer value through effective Microsoft licensing management and customer service. Troy co-founded the Queen's eSports Association and served as Chief Marketing Technologist for the Queen's Marketing Association, aligning marketing technology with strategic goals. With a Bachelor of Commerce in Marketing and Sales from Queen's University and an international exchange program at Università Bocconi, Troy possesses a strong educational foundation complemented by a diverse skill set in marketing strategy and leadership.