Karina Johannpötter

Head Of Digital & Performance Marketing at softgarden

Karina Johannpötter has a diverse work experience spanning several roles in marketing and design. Karina is currently working at softgarden as the Head of Digital & Performance Marketing, a position they started in May 2023. Prior to this, they were an Online Marketing Manager at softgarden from July 2022 to April 2023. In 2022, they also worked as a Marketing Lecturer at AMD Akademie Mode & Design. Before that, they owned and served as a Digital Strategist at johannpötter | Studio für kreatives Webdesign und Corporate Design starting from May 2021. From 2019 to 2022, they held the position of Marketingleitung at Wettarena Sportwetten, where they were responsible for brand development and management. Karina also worked as a Freelance Marketing Consultant from 2018 to 2019 and as a Consultant in PR and Marketing at pioneer communications from 2017 to 2018. Karina began their career as a PR, Event Management & Celebrity Relations Intern at NOBLE&STYLE from August 2016 to March 2017, where they worked on communication concepts and assisted in PR events.

Karina Johannpötter obtained their Bachelor of Arts (B.A.) degree in Modemanagement from Mediadesign University of Applied Sciences between 2012 and 2016. In December 2019, they also obtained a certification as a Datenschutzbeauftragte gemäß DSGVO und BDSG from the DGI Deutsche Gesellschaft für Informationssicherheit AG.

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