Lucia Rodriguez Sotero

Lucía Rodríguez Sotero is a skilled marketing professional with extensive experience in campaign management and content marketing across North America and Latin America. Currently serving as the North America Campaign Manager at SoftServe, Lucía has held various strategic marketing roles at Rackspace Technology, including Americas Content Marketing Manager and LATAM Content Marketing for cloud services. Previous experience includes positions such as Americas Demand Strategist and Campaign Manager for Latin America at IBM, as well as a Marketing Strategist and Project Manager at UX Marketing. Lucía began a career at IBM in various marketing roles, including Digital Marketing Strategist and Field Enablement Specialist. Lucía holds a Bachelor's degree in Marketing from Tecnológico de Monterrey and completed a summer course in Brand Management at Iscte - Instituto Universitário de Lisboa.