Tiffany Rivers

Tiffany Rivers served as a longtime marketing leader for iOFFICE, a SaaS workplace technology provider, and helped to grow the company 500% in five years with strategies that included content marketing and SEO, paid advertising, lead nurturing and sales enablement. She met the SEG team during iOFFICE’s acquisition by Waud Capital Partners. As VP of Marketing, she led the company through unprecedented growth, numerous acquisitions, and the eventual sale to Thoma Bravo in 2021.

After seeing SEG’s M&A advisors guide her own leadership team through successful deals, she is driven by a desire to help other software founders achieve their goals.

Tiffany served as a marketing consultant to several other technology companies, leading them through branding and website projects, technology implementations and the development and execution of marketing strategies that drove measurable business results.

As CMO of SEG, she will focus on raising brand awareness and empowering software CEOs with the right data and research to maximize valuation and execute a successful liquidity event.