Solar Coca-Cola
Victor Tavora is a seasoned professional with extensive experience in marketing and commercial management, currently serving as Senior Commercial Manager and Senior Marketing Manager for Beverages at Solar Coca-Cola since August 2012. Victor's responsibilities encompass managing the beverage category, creating and overseeing marketing campaigns, developing consumption plans, and driving product innovation. Prior experience includes roles in innovation project management, category management, and market intelligence coordination, alongside a foundational role as a financial intern at Grupo Galvão. Victor holds an MBA in Financial Management, Controlling, and Auditing from FGV - Fundação Getulio Vargas and a Bachelor’s degree in Business Administration from Faculdade 7 de Setembro.
Solar Coca-Cola
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Solar Coca-Cola is the second largest manufacturer of the Coca-Cola System in Brazil, with the capacity to produce more than three billion liters of beverage/year to serve approximately 400 thousand points of sale. They currently have 13 factories and 44 Distribution Centers.