Julie Garza has an extensive work experience in retail strategy and brand development. Julie started their career in 2014 as the Vice President of Global Sales & Marketing at Michael Todd Beauty. In 2019, they moved to Guthy|Renker as Vice President, Retail Strategy & Development. In 2021, they became a Founding Member of WE ARE THE BOARD, where they are rewriting the role of vetted consultants and curating "Dream Teams" for brands seeking strategic direction. Julie also became a Membership Consultant at the Independent Beauty Association. Additionally, they were the Retail Strategy & Brand Development for Dragun Beauty at Follow Beauty. In 2022, they were the Head of Retail Strategy at SolaWave and the Rear Commodore at REDONDO BEACH YACHT CLUB. Julie also held the same role at Tobi Tobin Corporation. In 2023, they became the Head of Retail Strategy at Jane Smith Agency. In addition, they are the Founder/Owner of Belleza Brand Blueprints.
Julie Garza attended Richland Community College from 1983 to 1985, where they studied Music Theory and Composition.
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