Daniel Fonseca

Head Of Corporate Branding & Communication at Sonae

Daniel Fonseca's work experience includes various roles in marketing, branding, and communication. Daniel is currently the Head of Corporate Branding & Communication at SONAE since January 2023. Prior to this, they worked at SONAE as the Brand, Internal Communication & CSR specialist from June 2020 to January 2023.

Before joining SONAE, Daniel founded PortuLiving - Charming Apartments in February 2017, where they focused on property development and real estate monetization, particularly in creating tourist apartments and short-term rentals in Portuguese cities. Daniel continues to be involved in this venture.

Daniel also worked at Iglo Group Limited, serving as the European Marketing Director for Coated Fish from February 2016 to May 2017, and as the European Marketing Director for Main Dish (Adults) from April 2014 to February 2016.

Prior to their time at Iglo Group Limited, Daniel held several roles at Iglo Portugal. Daniel was the Marketing Director for Portugal & Greece from January 2012 to April 2014, Marketing Director for Portugal in 2011, and Marketing Manager for Portugal from May 2007 to December 2010.

Before joining Iglo Portugal, Daniel worked at Reckitt Benckiser Portugal as a Senior Brand Manager for Calgonit/Finish from May 2006 to May 2007.

Daniel'searly career included roles at Unilever, where they served as a Brand Manager for Iglo and Lipton from November 2004 to April 2006 and from June 2001 to November 2004, respectively. Daniel also worked at Optimus Portugal as a Partnership & Content Manager for Mobile Internet Data Applications & Services from February 2001 to April 2001.

Daniel's work experience began with an internship at Rede DS & Sobrinca, specifically in the Contacto3 @ICEP internship program from November 1999 to November 2000.

Daniel Fonseca completed their Licenciatura degree in Management at Universidade do Porto from 1994 to 1999. In 1998, they also undertook an Erasmus program in International Business at the Sonderborg School of Economics in Denmark.

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