Xavier Gil Serrano

VP Merchandising & Buying / VP International Business Development at Sonae

Xavier Gil Serrano's work experience shows a progressively responsible career in the retail industry. Xavier started their career as an Account Manager at Jacobi & Partner and then worked as a Private Label & Sponsoring Manager at Caprabo. Xavier later joined Gore-tex Co., Ltd. as a Marketing Manager before moving to Inditex, where they held roles as an International Product Manager at Zara and a Category Director at Stradivarius. Xavier then joined Parfois as a Merchandising & Product Director and Executive Committee Member, where they grew the business significantly. Xavier then moved to Desigual, where they served as the Global Buying & Merchandising Director and later as the Global Merchandising & Buying Director. Currently, Xavier is at SONAE, where they have held roles as Senior Director Merchandising & Buying, Interim CEO, and now as VP Merchandising & Buying / VP International Business Development. In this role, they have achieved significant revenue growth and led teams while managing budgets and driving profitability.

Xavier Gil Serrano has a comprehensive education history. Xavier completed a Leading Product Innovation program at Harvard Business School in 2015. Prior to that, they pursued an Executive MBA at Esade from 2011 to 2012. In 2004, they earned a Master's degree in Brand and Product Management from Istituto Marangoni. Xavier also holds a Licenciatura degree in Business Administration and Management with a specialization in Marketing and Sales from Universitat Abat Oliba CEU, where they studied from 1992 to 1997. Additionally, Xavier pursued a postgraduate course in Strategic Communications at Blanquerna-Ramon Lull University in 1999. Finally, it is worth mentioning that Xavier's education also includes another experience at Harvard Business School, although the details are unspecified.

Links

Previous companies

Inditex logo
Parfois logo
Desigual logo

Timeline

  • VP Merchandising & Buying / VP International Business Development

    November, 2020 - present

  • Interim CEO / Senior Director Merchandising & Buying

    April, 2020

  • Senior Director Merchandising & Buying / Transformation Project Leader

    June, 2017

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