SOPRAL
Sophie Le Floch is an experienced marketing professional with a strong background in product management and corporate communication. Currently serving as Responsable marketing at SOPRAL since September 2018, Sophie previously held the position of Chef de produits at Groupe Avril - Sopral, where responsibilities included managing petfood, equine, and poultry product lines. Expertise encompasses market trend analysis, product innovation launches, technical and commercial communication strategy, annual budget management, and event coordination. Additionally, Sophie has a foundational experience in marketing roles at Cybelia and Groupe Glon. Educational qualifications include a DEES in Marketing from ISTER Rennes and a Maîtrise in Applied Foreign Languages from the University of South Brittany.
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SOPRAL
Sopral is a French specialist in dog, cat, and horse nutrition that has been developing its expertise in producing quality food for over 50 years. Its innovative nutritional solutions are sold through professionals and specialist outlets that are able to offer consumers expert advice. Sopral possesses unparalleled know-how in producing high quality dry extruded food and flake feed for cats, dogs, and horses.