Samantha Mashaal

Samantha Mashaal currently serves as Chief of Staff to the CEO at The SOTO Method, a position held since September 2023. Prior to this role, Samantha was Chief of Staff for Business Development and Operations at Thrive Global from October 2021 to May 2023. Samantha's professional journey includes experience at McKinsey & Company as a Senior Business Analyst and Business Analyst from September 2019 to October 2021, and a rotation in the Sales and Trading Rotational Program at UBS in mid-2018. Other notable roles include Brand Marketing at Harper Wilde, Business Development at Facebook, and Marketing Strategy Consultant for Coursenova. Samantha's educational background includes a Bachelor of Arts from the University of Pennsylvania, with further studies at The Chinese University of Hong Kong and Lower Canada College. Additionally, Samantha has completed a Web Development program through iXperience.