Alex Pereira de Morais

Alex Pereira de Morais serves as the Marketing Manager at Sotreq S/A since July 2009, leading a team of around 60 professionals in various marketing functions. Key accomplishments include a 400% increase in digital sales, the implementation of CRM Salesforce, and the execution of numerous strategic marketing projects such as branding, crisis management, and customer experience initiatives. Previously held positions at Sotreq S/A include Strategic Planning Coordinator, Internal Consulting Coordinator, and Internal Consultant, covering areas such as business model development and HR business partnering. Alex holds specialized degrees from various institutions, including a business management specialization from Fundação Dom Cabral and a postgraduate diploma in Oil and Gas Management from Universidade Federal do Rio de Janeiro.