Paul Cocker

Paul Cocker is the CEO and Co-Founder of True, a specialist investment firm focused on the retail and consumer sectors. They began their career at Deloitte UK, where they advanced from Senior Analyst to Senior Manager, concentrating on corporate finance in the retail and leisure sectors. Paul has held various non-executive director roles at companies such as Soulfresh, The Cotswold Company, and Zwift since 2014. They also served as Associate Director at Strand Hanson Limited, where they led numerous transactions in M&A and equity capital markets. Paul obtained a Bachelor of Science in Mathematics with Business and Management from The University of Manchester.