Lauren Klouda

Lauren Klouda serves as the Director of Retail Marketing and Creative Services at Sourcebooks since September 2025. Prior to this role, Lauren spent 15 years at Independent Publishers Group, progressing from Web Content Specialist to Senior Director of Marketing, where significant contributions included launching the "Webinar Wednesdays" education series and enhancing online marketing strategies that resulted in notable increases in web traffic and digital sales. Earlier professional experience encompasses a role as Marketing Specialist and Social Media Marketing Manager at Elite Electronic Engineering, Inc., and as a Research Assistant at The University of Michigan. Lauren holds a BA in English and Psychology from the University of Michigan, earned in 2009.