Southern Tide is an American apparel company founded in 2006 in Greenville, South Carolina, by Allen Stephenson.

Apparel & Fashion

Southern Tide

Southern Tide's headquarters in Greenville, SC, United States

Carey Ann Campbell

Steve Shepard

This department oversees the management and efficiency of store operations, ensuring optimal performance and customer satisfaction.

Retail Operations

The Sales Team at Southern Tide is responsible for driving revenue growth by developing and managing client relationships, executing sales strategies across various territories, and ensuring customer satisfaction. The team, which includes roles such as Sales Managers, Territory Sales Managers, and Sales Representatives, works collaboratively to expand market reach and promote the Southern Tide brand in various regions, including specialty markets like golf and country clubs.

Sales Team

The Marketing and Brand team at Southern Tide is responsible for developing and executing strategies to enhance brand recognition and market presence. They create compelling visual and digital content, manage field marketing activities, and coordinate brand positioning efforts to align with the company's identity. The team also collaborates on visual merchandising and digital media campaigns to strengthen consumer engagement and drive sales.

Marketing and Brand

This department manages and regulates user access permissions and key management within the organization.

Access Control

The Design Team at Southern Tide is responsible for creating innovative and stylish apparel collections, overseeing the entire design process from concept to final product. This includes designing men's, women's, and youth clothing, developing patterns and technical specifications, and ensuring the visual and functional quality of store layouts and displays. The team collaborates closely to maintain the brand's signature aesthetic and high-quality standards.

Design Team

This department focuses on driving revenue through customer engagement and product sales.

Southern Tide

Org chart

Teams

Retail Operations

Sales Team

Marketing and Brand

Access Control

Design Team

Sales Department

Offices

Southern Tide

Org chart

Teams

Retail Operations

Sales Team

Marketing and Brand

Access Control

Design Team

Sales Department

Offices

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