Cassandra Hills

Cassandra Hills is a data analyst currently employed by The Sovereign Hill Museums Association since July 2025. Prior to this role, Cassandra held positions in market insights and project management at Woolworths Group and served as a senior manager at NielsenIQ, where responsibilities included developing analytics and insights in the FMCG sector. Previous experience includes consulting at Forethought and multiple roles at NielsenIQ, focusing on client service and analytics for Australian FMCG clients. Earlier career experiences include a sales team member position at Campion Education and venue technician responsibilities at Altona City Theatre. Cassandra holds a Bachelor of Business in Marketing from RMIT University and a Bachelor of Strategic Communication from La Trobe University.