Elana Crotin is an accomplished professional with extensive experience in customer experience, client strategy, and account management. Currently serving as the Executive Director of Customer Experience at Spafax since January 2021, Elana previously held multiple leadership roles at Bookmark Content and Communications, including Director of Client Strategy for North America and Account Director of Luxury & Lifestyle Brands. Prior experience includes positions as Account Manager at Spafax, Ambassador at Icon Property in Monaco, and a sales role at Bell Media, Canada’s premier multimedia company. Elana began their career as a Client Relations Representative at Invesco Trimark. Educational credentials include an MBA from the International University of Monaco, additional coursework at Harvard Business School, and a Bachelor of Arts in International Development from Dalhousie University.
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