Lin Shearer

Lin Shearer is a seasoned marketing executive with extensive experience in go-to-market strategies, product marketing, and growth marketing across various leading firms. Currently serving as a Fractional GTM Executive at Spark Consulting and a Senior Marketing Consultant at Aventi Group, Lin specializes in helping B2B tech businesses optimize revenue and achieve growth. Previous roles include interim Chief Revenue Officer at ShipperHQ and interim Head of Marketing and Growth at letzNav, where significant growth milestones were achieved. Lin has held pivotal positions at eBay Inc. and Magento Commerce, contributing to substantial increases in leads and revenue through strategic marketing initiatives. Additionally, Lin is an active ambassador for Product Marketing Alliance, advocating for the product marketing community. Lin's educational background includes a Bachelor of Arts in International Relations from the University of Pennsylvania.