Ronnie Farzad is a Principal and Co-Founder of Spark Cooperative, a strategic design consulting firm established in May 2015, focused on delivering experience-centric solutions that enhance brand equity. Prior experience includes serving as Manager of Entertainment Technology at Royal Caribbean International from April 2008 to March 2015, where responsibilities included overseeing the development of guest experiences and managing digital entertainment projects. Additionally, Ronnie held various roles at Royal Caribbean, such as Consultant for Media & Interactive Technology and in Strategic Alliances & Promotions, facilitating significant brand partnerships. Prior positions also include Account Executive at The Apple Organization and Manager of Business Development at Impulse! Enterprises, alongside a research role at the Corporate Executive Board. Ronnie holds an MBA in International Marketing from the University of Miami Herbert Business School and a BA in International Affairs from The George Washington University.
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