Spark Foundry
Catherine Engel is a seasoned digital and social media strategist with extensive experience across various notable companies. Currently serving as Senior Vice President, Director of Performance Media at Spark Foundry since June 2021, Catherine has previously held leadership positions at Goodbye Vanilla, The Stable (part of Accenture Song), and Lola Red, among others. Catherine's expertise spans numerous brands, including Starbucks, NBC Universal, and Buffalo Wild Wings. Beginning a career at Red Wing Shoe Co., Catherine successfully managed the brand's social media presence, amassing nearly 350,000 followers by 2017. Catherine Engel holds a Bachelor of Science degree in Marketing and Mass Communication from the University of Minnesota's Carlson School of Management.
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Spark Foundry
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Spark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in-class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age's 2022 "Media Agency of the Year,” Adweek's 2022 "U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.”