Lyna Avanessian

Lyna Avanessian is an accomplished digital marketing professional with extensive experience in managing multi-channel and cross-device advertising initiatives. Currently serving as Associate Director for Paid Social & Paid Search at MediaVest, Lyna has developed expertise in planning, budgeting, forecasting, and optimizing client campaigns to achieve direct response and branding goals. Previous roles include Manager of Client Services and Senior Account Manager for Paid Programmatic Social at VivaKi, as well as Digital Marketing Coordinator at iProspect. Lyna's career began at JAG Entertainment as a Publicity & Marketing Account Executive. Educational qualifications include a Master of Science in Integrated Marketing from New York University and a Bachelor’s degree in Psychology with a minor in Education Studies from UCLA.