Matt Bartel is an experienced professional in media strategy and account management, currently serving as a Director at Spark Foundry since June 2022. Prior to this role, Matt was a Senior Account Manager at Genius Sports, focusing on building relationships with major clients in the sports betting sector. Matt's career at Universal McCann included promotions from Portfolio Manager to Senior Portfolio Manager, where responsibilities encompassed media planning and client strategy for notable brands such as BMW and Tourism Australia. Additional experience includes strategic roles at Canvas Worldwide and Quigley-Simpson, excelling in media strategy development for clients like Kia Automotive and Proctor and Gamble. Matt began the career as an Assistant Digital Planner at Carat USA and holds a Bachelor's degree in Finance from Western Michigan University.
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