Alexandra Jankovich

Alexandra Jankovich is a seasoned expert in digital transformation and consultancy, with over three decades of experience in leading strategic initiatives across various sectors. As a Managing Partner and Co-founder of SparkOptimus since 2010, Alexandra has been instrumental in establishing one of Europe's fastest-growing digital consultancy firms, building on a foundation of over 800 digital projects. Previously, as Managing Partner and Founder of Spark & Co and ALL, Alexandra specialized in digital transformation strategies for the media, telecom, and consumer goods sectors. Alexandra's earlier career includes significant roles at lastminute.com as Managing Director Benelux, and at Elsevier as Director of Corporate Marketing, where advancements in digital focus and strategic partnerships were achieved. Beginning with a consultancy role at McKinsey & Company, Alexandra has cultivated a strong expertise in growth and innovation strategies, underpinned by a Master's degree in Business Administration and Management from the University of Groningen.