SparkShoppe LTD.
Susan M. Hale has a diverse work experience spanning over three decades. Susan M. started their career as a Facilities Manager at Frito-Lay, Inc. in 1986. Susan M. then moved on to Kraft Foods, where they held various roles including Account Executive, Key Account Manager, and Territory Manager. During their time at Kraft Foods, Susan was responsible for generating significant sales volume for major New England accounts and training new sales managers.
In 1994, Susan joined Crayola as a Territory Manager and later became a Customer Development Manager. Susan M. excelled in their role and received the "Excellence in Sales Volume Award" multiple times. At Crayola, they played a key role in strategic planning, promotions, and new business development.
In 2007, Susan became a self-employed Consultant, working independently for ten years. Susan M.'sconsultancy focused on providing marketing and sales expertise to various clients.
In 2017, Susan joined SparkShoppe LTD. as a Marketing Manager. In this role, they design and executes custom marketing programs for consumer packaged goods companies. Susan M. collaborates with sales and marketing personnel to execute events within budget and sells and manages Mini Shopper Marketing events for grocery retail clients.
Throughout their career, Susan has consistently demonstrated their ability to drive sales, build brand awareness, and develop strategic plans.
Susan M. Hale's education history includes a Bachelor of Arts (B.A.) degree in Management with a specialization in Marketing from Simmons University. There is no specific information regarding the start or end year for this degree. Additionally, they have completed MBA coursework at Babson College, although no specific degree name is mentioned. Again, there is no information given regarding the start or end year for the MBA coursework.
SparkShoppe LTD.
SparkShoppe is focused on anticipating the needs of today’s consumers across diverse industries. Our team is laser focused on digital marketing and analytics driven by our clients' strategic plans. We have proven results: Designed hundreds of shopper and digital marketing campaigns Raises multi-millions of dollars to support events Generates incremental sales dollars and units Executed all elements of events Consistently exceed corporate goals and sales objectives