Steve Jones

Vice President, Marketing & Customer Acquisition
at Sparx Hockey

Steve Jones is a seasoned marketing and communications professional with extensive experience in the sports industry. Currently serving as Vice President of Marketing & Customer Acquisition at Sparx Hockey since 2017, Jones leads the company's marketing efforts for a rapidly growing hockey brand. Prior to this role, Jones held senior positions at Performance Sports Group Ltd. from 2009 to 2017, including Senior Director of Corporate Communications and Director of Global Marketing & Brand Strategy, managing communications for brands like Bauer Hockey and Easton Baseball/Softball. Earlier career experiences include roles at Bauer Hockey, Nike, PAN Communications, the University of New Hampshire, and Foster's Daily Democrat, where Jones honed skills in brand marketing, public relations, and media communications. Jones holds a Bachelor of Science degree from the University of New Hampshire and has furthered education at Cornell University.

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