Piera Rasera currently serves as the Marketing Manager for Erboristeria e Cosmetica at Specchiasol S.r.l. since September 2021, and has been a Scientific Marketing Specialist at PHYTO GARDA S.R.L. since April 2016, with responsibilities in scientific marketing. Previously, Piera worked at Alès Groupe as a Scientific Marketing Specialist from January 2013 to January 2016, focusing on scientific communication for brands such as Lierac and Phyto, and managing training and quality control. Prior experience includes a role at General Topics from May 2008 to December 2012 as a Scientific Marketing Specialist, where Piera handled market analysis, product positioning, and organized training and workshops for medical representatives and professionals. Piera holds degrees in Pharmaceutical Sciences and an MBM Master in Business & Management from Università degli Studi di Padova.
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