Andrew Holliday

Andrew Holliday is the founder of Special Sauce Branding, a company that assists with brand launches and growth. Andrew has rebranded over 100 brands and has experience working with both Fortune 500 companies and startups. In 2018, they sold their ownership in Harvest, a branding firm where they managed creative, strategy, programming, PR, photography, project management, and administrative teams. Prior to that, they served as the Vice President of Sotox Sports Management, where they managed top professional athletes and negotiated contracts and sponsorships. In 2023, they co-founded CPG MBA, an email newsletter and community for CPG entrepreneurs and professionals.

Andrew Holliday earned a Bachelor's degree in Communication with an emphasis on Advertising from the University of Tennessee, Knoxville. Andrew also holds a certification in Hubspot Email Marketing from Hubspot Academy, which they obtained in December 2017.