Ilka Busse

Ilka Busse is an accomplished professional with extensive experience in business management and product analytics, currently serving as the Business Manager Equipment at Specialized Bicycle Components since November 2021. Ilka has demonstrated expertise in strategic guidance for On-Body Equipment categories, analytical reporting, and life cycle planning. Prior roles include Key Account Manager for DYNAFIT at Oberalp Group Spa and Manager Apparel Planning and Analytics EMEA at Brooks Running, where responsibilities included seasonal planning and sales analytics. Earlier positions at JACK WOLFSKIN GmbH & Co. KGaA and LANXESS involved sales operations and product marketing, respectively. Ilka holds a Master of Science in Sport Management from Deutsche Sporthochschule Köln, a Diploma in Business Economics from FOM University, and a certificate in Industrial Business Management from the Chamber of Industry and Commerce.