Specialty Sports Venture
Sherri White is an experienced professional in retail management and merchandising, currently serving as Manager/Merchandiser at Edgewood Tahoe Resort since April 2024. Prior to this role, Sherri held the position of Merchandise Manager at both Specialty Sports Venture and Clear Creek Tahoe from January 2021 to April 2024. Sherri's career in retail began at Vail Resorts Retail LLC, where Sherri worked as a Buyer/Merchandise Manager from October 2004 to October 2018. Sherri White holds a Bachelor of Science degree in K-12 Health, Physical Education, and Coaching from Concordia University, Nebraska, earned between 1980 and 1985.
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Specialty Sports Venture
Vail Resorts' retail and rental operations are conducted through Specialty Sports Venture (SSV), a majority owned subsidiary. SSV operates over 160 year-round and seasonal stores under 40 + retail brand names specializing in ski, bike, golf and fly fishing products and gear. We operate in world-class locations such as Aspen, Beaver Creek, Breckenridge, Keystone, Telluride, Park City, Vail, Lake Tahoe, Denver’s Front Range and the San Francisco Bay Area. SSV continues to advance into online services with RentSkis.com and O2Gearshop.com. A significant amount of ski and snowboard equipment is rented and purchased annually through Rentskis.com. O2Gearshop.com is our online retail store that provides a full range of hard and soft ski/ snowboard apparel /equipment, outdoor apparel/gear and accessories. Details of Specialty Sports Venture stores and locations can be found at www.ssv.net.