Spectrum Reach
Luke Marchetti is a seasoned business intelligence professional with extensive experience in data analysis and dashboard creation. Currently serving as a Senior Business Intelligence Developer at Spectrum Reach since December 2017, Luke specializes in developing Tableau dashboards to support internal sales and marketing teams, while optimizing processes through Alteryx. Previous roles include Consultant - Business Analytics at MarketBridge, where segmentation models were developed for top 1000 companies, and Client Support / Data Analyst at Sentrana Inc, where key performance indicators were established for Fortune 100 clients. Educational background includes a Bachelor of Business Administration in Business Marketing from Radford University.
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