Michael Guth

Michael Guth serves as the SVP and Chief Marketing Officer at Spectrum Reach, where marketing initiatives across brand marketing, product marketing, creative services, and field research are overseen. With extensive experience in various leadership roles, Michael has transformed organizations to align marketing strategies with sales and enhance market differentiation. Significant positions include General Manager of Account Management and Partnership Marketing at The Madison Square Garden Company, Chief Operating Officer at Ryman Hospitality Properties, and founder of Michael Guth Consulting LLC. Michael's career spans multiple prominent companies, including Time Warner Inc. and Coca-Cola USA, and is supported by an MBA in Marketing from Harvard Business School and a BA in History from Harvard University. Additionally, Michael is a member of the Board of Directors at the Ad Council.