Charlene Zhao

Charlene Zhao is an accomplished professional with extensive experience in marketing analytics and data-driven decision-making. Currently serving as Sr. Manager of Database Marketing at Charter Communications since May 2025, Charlene leads cross-functional teams to enhance marketing and sales performance through campaign lead generation and data analytics. Previously, Charlene worked as an Analytical Consultant at Dialectica, providing analytics consulting to small business owners, and held the position of Senior Manager in Marketing Insights and Analytics at American Express, focusing on acquisition and retention strategies for Consumer and Small Business card portfolios. Additionally, Charlene served as a Senior Analytic Consultant at IBM, where expertise was applied to help internal clients optimize marketing activities. Charlene holds a Doctor of Philosophy (PhD) in Demography and Population Studies from Princeton University.