Bing Liu

Bing Liu has an extensive work experience spanning over two decades. Bing currently holds the position of Senior Director of Marketing Analytics at Splash Financial since January 2022. Prior to this, Bing served as the Director of Reporting and Analytics at the University of Texas Southwestern Medical Center from July 2020 to January 2022. Before that, they worked as the Director of Analytics at Epsilon from June 2018 to June 2020. Bing also held the role of Director of Analytics and CRM at American Achievement Corporation from May 2017 to May 2018. Earlier in their career, they served as the Director of Marketing Analytics at Elevate from June 2013 to November 2016. Bing began their career as a Statistics Manager / Data Analysis Manager at Capital One Bank from June 2011 to June 2013. Prior to that, they worked as a Marketing Manager at iContact from 2009 to June 2011. Bing's career started at RTI International, where they worked as a Leading Research Statistician from July 2000 to August 2009.

Bing Liu completed a Master's degree in Statistics from North Carolina State University from 1998 to 2000. Following this, they pursued a Master's degree in Computer Engineering from the same institution, which they completed from 2001 to 2003. Later, Bing Liu attended UNC Kenan-Flagler Business School, where they earned an MBA degree with a focus on Marketing from 2007 to 2009.