Åsa Rydén Antonsson

Åsa Rydén Antonsson has extensive work experience in the field of communication and project management. Starting in 1994, they worked as a Redaktör och reporter for Ungdomstidning / Jönköpings kommun. Åsa then moved on to Arbetet LokalNyheterna where they worked as a Reporterpraktik. From 1995 to 1996, they worked as a Reporter for MacPressen. During this time, they also held the position of Marketing & Advertising Manager where they were responsible for the sales and marketing of MacPressen.

In 1996, Åsa joined FaktaPress / MacPressen as a Projektledare, managing various customer and personnel magazine productions. Åsa was also responsible for advertising sales and marketing campaigns, achieving record-breaking results. In 1999, they started Jönköpingsbyrån's business in Stockholm, selling and managing customer and personnel magazine productions for Birka Energi, Olsten Bemanning, and Dell Computer.

From 2000 to 2004, Åsa worked at Publicisterna Söderberg & co as a Projektledare och skribent, where they wrote articles and reports for various publications and developed and edited their intranet and website.

At Redaktörerna, from 2004 to 2014, Åsa worked as a Redaktör och affärsutvecklare, leading the development of ideas and sustainable concepts for websites, newsletters, customer magazines, and other communication solutions. Åsa also managed projects as a customer project manager and editor.

From 2014 to 2016, Åsa was a Konceptutvecklare at Baluba Branded Content, where they were responsible for the creative development and sales of the agency's services, leading the development of strategies and concepts for various social media formats, video formats, magazines, websites, and blogs.

At Nice One, from 2016 to 2018, Åsa worked as a Senior Project Manager, managing major projects for clients such as Fortum and Svenska Diabetesförbundet, developing and producing communication strategies, content, and campaigns.

Currently, Åsa Rydén Antonsson holds the position of Senior Client Manager at Splay One, where they are responsible for managing client relationships and overseeing various cross-channel projects, productions, and campaigns. Their role includes strategic advice, format development, budgeting, team management, and ensuring the successful delivery of projects from start to finish. Åsa also evaluates and suggests improvements for future projects.

Åsa Rydén Antonsson has a diverse educational background in business, marketing, communication, and journalism. Åsa earned a degree in Varumärkes- och affärsstrategi (Branding and Business Strategy) from Berghs School of Communication in 2018. In 1999, they studied Marketing at Marknadsinstitutet and obtained a diploma in marknadsekonom (Marketing). Åsa also attended Poppius in 2002-2003, where they focused on Communication and Journalism. Additionally, they pursued a Medieprogrammet (Media Program) at Per Brahe-gymnasiet from 1992 to 1995, with a specialization in journalism, graphic design, copywriting, and project management.