Sport Alliance GmbH
Kirsty Price is a seasoned professional with extensive experience in business transformation and public relations. Currently serving as Chief of Staff and VP of Business Transformation at Sport Alliance GmbH, Kirsty also operates as a freelance consultant at KPConsult, where strategic plans for early-stage startups are developed. Previous roles include Chief of Staff at WeTransfer, where Kirsty drove strategic initiatives and optimized operations, and various positions at Netflix, including Originals Publicity Lead for the Middle East and Africa, where product publicity and brand recognition campaigns were successfully executed. Earlier experience includes serving as an Account Director at MSLGROUP and a Graphic and Digital Marketing Associate at Reyker. Kirsty holds a BA (Hons) in Marketing and Branding from Nottingham Trent University.
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Sport Alliance GmbH
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LEADING THE EVOLUTION OF FITNESS We make it easier for people to access sport by digitalizing the fitness industry. As the market leader in Germany, we rely on the state-of-the-art technologies and methods to create a cloud-based platform that can map all relevant business processes from independent gyms to international chains. Building on this, we have created a unique ecosystem of innovative products and services in the areas of fintech, e-commerce and lead generation. The Sport Alliance group consists of Magicline, Finion, MySports and bedarf.de and we're not done yet. Our offices in Hamburg and Kraków are located in the heart of the city centre. Around 135 colleagues are working on new ideas and solutions to lead the industry into the future.