Sports Direct Fitness
Alison Christie currently serves as General Manager at Sports Direct Fitness, a position held since February 2023. Previously, Alison held the role of Assistant General Manager at Everlast Fitness Clubs from November 2021 to June 2023. Alison's career in the fitness industry began at DW Fitness First, where a tenure as Front Of House Manager lasted from May 2005 to August 2020.
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Sports Direct Fitness
Sports Direct Fitness are the newest venture of the international retail giant and will be opening in a town near you in the near future. Opening brand new gyms and making a substantial investment in some existing sites, they will have new ranges of equipment, larger free weight areas, functional training zones, more group exercise and a wider choice of classes. Focussing on re-building member experience and loyalty within each site, better support systems will improve maintenance issues and improve the member journey. As a Sports Direct Fitness member you’ll benefit from the latest gear to help you train and improve in your chosen sport or activity whether you are a beginner or a professional. And our exceptional value will mean you can get more for your money! As a Sports Direct Fitness employee you will be joining us at this fantastic growth and development time and you will see the business go from strength to strength along with it your career.