Tiffany Apatu

Tiffany Apatu is an accomplished design executive with extensive experience in product design and user experience across various industries. Currently serving as the General Manager Design and Head of Design at Sportsbet since August 2022, Tiffany previously held senior leadership roles at Console Connect, Flight Centre, and Virgin Australia, where responsibilities included leading global design teams, defining digital strategies, and optimizing customer experiences. With a strong foundation in design and usability gained through diverse roles, including as a Senior Consultant at Peak Usability and a Customer Experience Design Specialist at Virgin Australia, Tiffany is recognized for strategic leadership and innovative approach to design. Education includes a Certificate in Creative Leadership from IDEO U and dual degrees in Communication Design and Business from Queensland University of Technology.