Becton Loveless is an experienced digital marketing professional specializing in SEO strategy and management. Currently serving as the SEO Manager for Sportsman's Warehouse since September 2019, Becton directs all technical, on-page, and off-page SEO efforts for the omnichannel ecommerce platform. Previously, Becton founded Inteliture, a full-service SEO and lead generation firm, where strategic development for enterprise-level accounts was a focus from 2002 to 2017. Becton also established NutraSanus LLC, a web-based nutraceutical ecommerce company, and worked as a Senior Financial Analyst at MultiServe Holdings. Becton's educational background includes an MBA in Financial Analysis, Strategic Marketing, and Entrepreneurship from Brigham Young University Marriott School of Business, alongside a bachelor's degree in International Relations, Economics, Political Science, Spanish, and Latin American Studies from Brigham Young University.
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