Kelly Bennett serves as an advisor to Spotify's CEO, Daniel Ek. He is the former CMO of Netflix, where served for seven years, and where he helped to lead the company's transformational growth from a technology company to a global entertainment provider of significant scale. He stepped down from Netflix in 2019, and in addition to his advisory role at Spotify, he also serves in an advisory capacity at Microsoft, Ancestry.com, and Zalando SE.
Bennett started at Netflix as CMO in August 2012 after nine years at Warner Bros., where he most recently was VP of interactive, worldwide marketing, where he led international digital campaigns for the studio’s movies. Before that, Bennett ran digital marketing for Warner Bros. Pictures in Europe, the Middle East and Africa and worked in promotion and business development at the company.
Prior to joining Warner Bros. in 2003, he held executive positions at Dow Jones International and Ignition Media and was a partner in online marketing agency Cimex Media. The Canada native holds a bachelor’s degree in business administration from Simon Fraser University in Vancouver, British Columbia.
This person is not in the org chart
This person is not in any teams
This person is not in any offices
Spotify
1316 followers
Spotify is an audio and media streaming service that hosts music, podcasts and tv shows. Founded in 2008, Spotify has grown to one of the largest streaming platforms in the world, offering over 70 million tracks to its 360+ million users across 170+ markets. They are headquartered in Stockholm, Sweden with offices in over a dozen countries. Spotify’s mission is to unlock the potential of human creativity—by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it. Spotify helps users to discover, manage, and share music on their phone, computer or tablet by browsing through the collections of friends, artists, and celebrities, by creating a radio station, or by curating their own playlists. A leader in revenue generation for the music industry, over 1,000 artists generated over $1 million on Spotify in 2021, 450 generations more than $2 million, and 130 generated over $5 million. Spotify also paid out over $1 billion dollars to publishing rights holders (songwriters and producers) in 2021.