Sarah Waldman

Sarah Waldman is an experienced marketing and events professional specializing in experiential marketing. Currently serving as the Director and Head of Experiential Marketing at Spotify since May 2020, Sarah has held various roles within the company, previously including Associate Director and Experiential Lead in Music Marketing. Prior to Spotify, Sarah worked as an Experiential Strategist and Executive Event Producer at Other Peoples Projects and held leadership positions at LeEco US, PMK•BNC, and The Visionary Group, among others. Sarah began a career in public relations at Chernoff Newman after obtaining a BA in Public Relations and Sports & Entertainment Management from the University of South Carolina.